BusinessCommunication

Where the enviorment itself, Nourishes the ambition to succeed, There will occur the 'Sanskar', For the youth to be 'Achivement- Motivated'.

UDYAM SHASTRA- Chapter 4, Verse 4

Key Objectives:

Reading this module and doing the student's activities will enable the students to:

Write a business letter.

Understand and to be Understood.

Use telephone as a business tool.

Appreciate other means of communication.

 

Enterprise Concepts:

Communication:.Communication in short means :

"To understand and to be understood" Some of the aspects of Business Communication are:

1. Goal clarity in communication

2. Use of common language

3. Care to avoid 'Hierarchical distortion' when   the communication passes from one person to another.

4. Listening

5. Writing

6. Observing and watching the 'Body language'   of people.

Business letter: A business letter is used to establish contact, communicate thought etc. in relation to an enterprise or business.

Fax.Fax is a method of sending printed material over phone lines.

E-Mail.E-mail i.e electronic mail means sending messages over phone lines between computers

Letter-head.A printed paper with name of company, its address, telephone number, e-mail address etc.

Writing a business letter (BL).Trainer should explain to the student some of salient features of writing a Business Letter.

1. A business letter should be concise and clear.

2. A business letter is usually written on your company letter-head.

3. A business letter usually has

a. An introduction ,in which subject of the letter is introduced

b. The body of the letter, where the main point are discussed as precisely as possible.

c. The conclusion, where the sender closes the letter politely

d. Signature or initials.

The business letter should look neat. It is often a good practice to write the letter aligned from left


Enterprise Skills:

The student 'Activities' in each lesson are designed to clarify the ENTERPRISE CONCEPTS of the lesson and develop some ENTERPRISE SKILLS (E.SKILLS).

The E.SKILLS included in a lesson may not be exhaustive, but are indicative.

E.SKILLS stated in a lesson elsewhere may also get addressed through the activities of a particular lesson.

Some useful E.SKILLS are dealt with below:

Oral communication skill.An entrepreneur should have good oral communication skills which means ability to talk professionally, speak distinctly, use proper pronunciation, grammatical construction of sentence etc, so that the person to whom he/she is talking to may understand what he/she is trying to talk and convey.

Public speaking.Public speaking involves oral communication skills as made in front of large group of people. Public speaking involves oral communication skills as given above and also appropriate body language i.e. gesture, to highlight what one is speaking.

Debating.An entrepreneur is often called upon to participate in debate concerning some business or enterprise issue. The entrepreneur then has to present, carefully thought-out argument, reasoning, facts and figures as a part of the debates to prove his or her point. In order to debate effectively the entrepreneur should be well read in journals, magazines, business news, legal requirement of his or her business etc.


Activities:

Activity 1 - Write a business letter.

Instructions for the Activity

Turn to Worksheet of Activity, Write a Business Letter? . Study the sample business letter. You should then write a business letter on any one of the following topics.


a. ABC company wants to order 50 boxes of resistors from XYZ company


b. ABC company wants information on a new mixer launched by XYZ co.


c. ABC company wants to send proposal for electric wiring to XYZ Co.


Sample Letter

ABC Co. wants to thank the local XYZ Bank for the sanction of Rs.25,000 loan for business.

Activity 2 - Hello! Hello!

Instructions for the Activity

This is a teacher /trainer led activity. This worksheet may be skipped if a learner id doing it alone on-line Telephone is a very important tool of Business Communication if used properly.

As an entrepreneur, you will have to call others for information, supplies or advice.

Some rules to follow when using the phone could be:

1. Talk professionally.

2. Always answer the phone with a greeting like ?Hello? or ?Namaskaram?

3. When receiving a call, identify yourself and offer your assistance.

e.g. Hello! This is Ramani of ABC Co. How may I help you?

4. When calling someone, identify yourself and state purpose of calling.

e.g. Hello! I am Lata. I would like to talk with _______

5. Before making a call, keep all information you may need, ready at hand. This way you will avoid wasting time shuffling papers or searching for information while the call is going on.

Trainer should ask two students to come to the front of the class and stand about 8 feet apart. They should pretend that they are talking on phone with each other.

First student should act as if he is a customer who is calling up the second, who is a shop owner, to complain about an electric appliance he purchased last month from the shop.

The second student should tactfully handle the complaint.

Give the students 2 minutes to complete their conversation.

Invite comments from other students on the conversation that took place.

What could be the improvement points for the conversation?

Worksheet



Activity 3 : Pick the coin


Instructions for the Activity

This is a teacher /trainer led activity. This worksheet may be skipped if a learner id doing it alone on-line Two volunteer students should come in front of the class. One student should sit at a table . The other student should stand behind. Trainer will place a coin some one-foot away from the edge of the table near the sitting student. The sitting student should keep his eyes open. And place his index finger on the table. and reach    the coin.Students should note how fast the student can reach the coin. Trainer will next blindfold the sitting student with a handkerchief.

The second student should then guide the blind-folded student by oral instructions to locate the    coin by directing him to touch the table with his index finger and move it based on his instructions,    till the index finger touches the coin. The instructions could be short and clear like, ?Move your finger a little to the left, now move it forward etc?"

Once the blind-folded student has touched the coin with his finger, the blind-fold can be removed. Students should discuss the question given below and write the answer.

Worksheet



Activity 4 : Pass the message


Instructions for the Activity

This is a teacher /trainer led activity. This worksheet may be skipped if a learner id doing it alone on-line Four students to stand at four corners of the class. Trainer will write a message on a piece of paper. He will whisper that message in the ears of the first student. This student should then walk up to the second student and repeat the message only once. The second student should then rush to the third student and repeat the message and so on to the fourth student.

The fourth student should then write down the message as he got it , on to the black-board.The trainer will then write the original message on to the black-board.

A comparison should then be made of the actual and transmitted message. Students should discuss the question given below and write the answers.

After completing the activity, each group should present and share its main discussion points with the rest of the class.

Worksheet



Activity 5 : Mime it out

Instructions for the Activity

This is a teacher /trainer led activity. This worksheet may be skipped if a learner id doing it alone on-line Four volunteer students to come to the front.

The trainer will give each student a confidential subject to act out in mime. Mime means, without talking the student has to convey the message.The rest of the class has to guess what the message is.

Students should discuss the question given below and write the answers.

After completing the activity, each group should present and share its main discussion points with the rest of the class.

Worksheet